I wanted to create a basic web-page that showed some of the basic functions of the photography business and an easy way to show which section of the site they needed to explore to find what they wanted. The intended audience is people who are interested in taking tours of places to view the Northern Lights, those who want pictures of them, those who want to take pictures of them on their own on the tours or by themselves, and people who wish to learn how to use the equipment needed to do that. It’s possible that people could view it on devices, however with the layout it would be more likely that people would view it on computers.
I tried to keep it themed a bit to some of the colors that can appear in the Northern Lights to maintain the theme of the business while also providing the information needed and making sure they understood where the links were. However I could have probably limited the range of color a bit. The links with a brief description of those pages works, but I could have probably refined the descriptions a bit more. The placement of the image probably could have been in a better place than where I have it, but I didn’t want it to be the sole focus of the page even though I wanted it noticed. With a bit more refinement and adjusting placement of the elements on the page it could work as a way to familiarize people with the basics of the business and make them want to explore the rest of the site.